I was talking to a fellow Seagram Alum the other day and the conversation turned to what made Seagram unique and where people are today.

He pointed out that ex-Seagram folks occupy top positions in many companies in the industry.

He’s right; all of the top 5 spirits companies have former Seagram people in very senior spots. When you think about it further, the Seagram folks play important roles throughout the industry – suppliers, distributors, retailers and service providers.

I suppose it’s because of a number of things that characterized the company back in the day. Perhaps it was the combination of self-confidence (some would say arrogance) and humbleness. A belief that there was a Seagram way to do things and getting it done didn’t have to be in an overbearing manner. Strength of conviction combined with respect.

Me? I think Seagram people learned to adapt, survive, flourish and succeed because of the common enemy. Sort of like a successful person who grew up with dysfunctional parents but knew he could survive if he relied on his siblings. In short, it’s called camaraderie.

They did us a favor by shutting the lights.